One CRM for the whole property agency

Run the whole agency from one CRM.

Leads from every portal, ad and inbound call — then viewings, marketing, invoices and commission on the same record. One login for the team, and a reply that goes out the minute an enquiry lands, at any hour.

No card, no contract on the call Fifteen minutes, about your desk
Pipeline · SalesLive

New enquiry

14

$8.5m

2BR · Riverside Tower

$790k

Portal40s

Layla

Studio · Old Quarter

$15k/yr

Portal3m

Omar

Qualified

9

$6.75m

3BR · Hillside Park

$1.15m

Website2d

Layla

1BR · Harbour Point

$490k

WhatsApp1d

Rania

Viewing booked

6

$5.0m

4BR House · Oakfield

$2.04m

PortalSat 11:00

Yousef

2BR · Midtown

$35k/yr

SocialSun 16:30

Omar

Offer

3

$2.5m

3BR · Town Square

$30k/yr

Social4d

Rania

Agreement

2

$1.7m

1BR · Marina District

$435k

PortalContract Tue

Rania

AI Operator

Six enquiries arrived after hours. Answered, assigned, two viewings booked.

Every way an enquiry reaches you — in one inbox, with the source kept

Property portals

Enquiry and call-back forms from the sites you list on

Your website

Forms, chat and the number in the header

WhatsApp Business

Where the conversation actually happens

Inbound calls

Recorded, transcribed, attached to the lead

Social lead ads

Facebook and Instagram forms, straight onto the record

Email enquiries

Into the same pipeline as everything else

An agent taking an enquiry at her desk

Whoever picks it up sees everything already said

The desk it is built for

Your agents, with the answer already in front of them.

Answered in seconds

The first reply goes out the minute the enquiry lands, in the agent’s own name.

Never on a personal phone

The thread belongs to the agency, so a number that walks out of the door leaves the client behind.

Handover without the archaeology

Reassign a lead and the next agent opens every message, viewing and offer already on it.

Dashboard

Contacts

Shared inbox

Deal pipeline

Sites & branches

Form builder

Import CSV

Bulk operations

SMS & WhatsApp

Calls

Voice IVR

Notifications

One desk. Everything a brokerage runs on.

Leads, listings, viewings and commission — on top of telephony, an AI receptionist, automation and three marketing channels. One login, one record per client, every part of the day writing to it.

AI Operator

AI Studio

Automation

Workflows

SLA rules

Email marketing

SMS marketing

WhatsApp marketing

Social feed

Post designer

Social calendar

Reputation

Invoices

Payments

Billing history

QuickBooks

Reports

Team performance

Team chat

HR

Audit log

API & webhooks

Custom domain

Mobile app

Modules included depend on your plan. Everything above is a screen in the product, not a roadmap.

Less admin. More commission.

Your agents did not join to copy phone numbers out of six portal inboxes into a spreadsheet. Opranta does that part, so the day goes on calls and viewings.

More leads

A pipeline that fills itself

Every portal, form and call lands as a record with the source already on it. Nobody retypes a phone number.

Inbox · overnight
Portal2BR · Riverside TowerReplied 40s
Social adStudio · Old QuarterAssigned · Omar
Inbound call1BR · LakesideTranscribed

AI Operator

Six enquiries came in after hours. All answered and assigned.

No admin

A record you can trust

Calls, WhatsApp threads and viewings write themselves onto the contact, so Thursday is not spent tidying the CRM.

Contact · one record
SourceProperty portal
Call4m 12s · transcribed
ViewingSat 11:00 · Layla

Call summary

4m 12s, transcribed and filed to the contact. Nobody typed a note.

Win faster

Viewings booked, not chased

The reply offers real slots from the agent’s own diary and books the one the client picks.

Diary · this week
Wed
Thu
Fri
Sat
Sun
·
10:30
·
11:00
16:30

Sat 11:00 confirmed · Marina Gate

Viewing booked

Sat 11:00 at Riverside Tower — in Omar’s diary before anyone called back.

Full visibility

A number you can take to the renewal

Source stays on the lead to the commission, so portal spend is argued with viewings and deals rather than impressions.

Sources · last 30 days
Property portals3 deals
Social lead ads2 deals
Paid searchnone

Portal report

Portals: 96 enquiries, 3 deals. Paid search: 41, and none.

Works with what you already pay for

Connected to the tools your agency already runs.

Stripe

Card payments, subscriptions and payouts

Twilio

Your own numbers, calls and SMS

WhatsApp Business

Approved templates on the agency’s number

Meta

Facebook and Instagram pages, and lead ads

Google Calendar

Viewings in each agent’s own diary

Google Business

Reviews, and the enquiries they bring

QuickBooks

Invoices and reconciliation

Infobip

Messaging routes across the Gulf

Claude

The model behind AI Operator and AI Studio

REST API & webhooks

Everything else you already run

The desk, on screen

The reply, and what the reply was worth.

Book fifteen minutes and we will run both of these on your own portals and your own team size.

No card, no contract on the call Fifteen minutes, about your desk
WhatsApp · Riverside Tower 2BRTemplate approved
Hi, is the 2BR at Riverside Tower still available? Saw it on the portal.
21:14
Hello — yes, it is. I’m Layla, handling Riverside Tower. Would you like to see it this weekend?
Automatic21:14
Saturday 11:00 or Sunday 16:30 — pick whichever suits: opranta.link/l/riverside-2br
Automatic21:14
Saturday 11 works.
21:22
Booked. Layla will meet you in the Riverside Tower 1 lobby. Listing reference 7128394.
Automatic21:22

Answered in the agent’s name

An approved WhatsApp template goes out the minute the enquiry lands, from a number the agency owns. The thread stays with the agency — when someone leaves, the client does not go with them.

Sources · last 30 days

Bar shows enquiries; filled is viewings

SourceEnquiries → viewingsViewingsDealsPer viewing
Property portals
96
314$112
Social lead ads
74
192$160
Paid search
41
60$338
Website & referral
29
173

What the portal budget actually bought

Enquiries are easy to count and they are not the number. The source stays on the record through the viewing, the offer and the commission — so the renewal conversation happens with evidence in front of you.

Every enquiry, with what happened to it.

Portal, unit, area, price and the time it landed — then the part no inbox can show you: whether anyone answered, who owns it now, and when the viewing is. Hover to stop a row.

Riverside TowerPortal21:14

2BR · Riverside Tower

Buy

$790,000

Replied in 40sLayla
Old QuarterPortal21:31

Studio · Old Quarter

Rent

$15,000/yr

Viewing Sat 11:00Omar
Harbour PointWhatsApp22:02

1BR · Harbour Point

Off-plan

$490,000

Payment plan sentRania
MidtownSocial22:18

2BR · Midtown

Rent

$35,000/yr

Assigned by ruleOmar
Hillside ParkWebsite22:40

3BR · Hillside Park

Buy

$1,145,000

Qualified · mortgageLayla
OakfieldPortal23:05

4BR House · Oakfield

Buy

$2,040,000

Callback booked 09:15Yousef
Marina DistrictPortal08:12

1BR · Marina District

Buy

$435,000

Second viewingRania
LakesideCall08:40

1BR · Lakeside

Rent

$23,000/yr

Transcribed, loggedOmar
BeachfrontPortal09:03

2BR · Beachfront

Off-plan

$925,000

Brochure sentLayla
The PeninsulaWhatsApp09:26

House · The Peninsula

Buy

$6,800,000

Owner viewing SunYousef
Town SquareSocial09:48

3BR · Town Square

Rent

$30,000/yr

Offer submittedRania
Financial DistrictWebsite10:11

Studio · Financial District

Buy

$313,000

Nurture · 30 daysOmar
Built for the trade, not adapted to it

Built for how property actually sells.

The same six things are true in every market you sell in.

Configuration, not a rewrite — fields, templates, stages and languages you set once.

Licence numbers on the record

Listing permit on the property, agent licence on the person — fields on the record, not a spreadsheet column.

WhatsApp is the channel

Business API, templates approved once, thread on the contact rather than an agent’s phone.

Every language you sell in

The acknowledgement goes out in the language the enquiry arrived in.

Buy, rent and off-plan are separate

Three buyers, three sets of questions, three speeds. Separate stages, one board.

The agent who leaves leaves the lead

Conversations, viewings and notes sit on the contact. Reassign and nothing is lost.

Portal spend you can read

Source stays on the lead to the closing, so renewals are argued with deals, not impressions.

Security and control

Your data, your numbers, your rules.

Roles and permissions

Who sees which records, which modules and which reports — set per role, changed without raising a ticket.

Audit log

Every change on a record: who, what and when. Readable in the product and exportable.

Export and erase on request

A contact’s full record out in one action, or removed, when the person it belongs to asks for it.

Registered messaging routes

Campaigns send on A2P-registered routes under your own sender identity, not from a shared pool.

One tenant, one boundary

Records are scoped to your business in the database rules, not by a filter in the application.

Your numbers, your domains

Telephony numbers and sending domains are registered to you. If you ever leave, they leave with you.

No certification badges here, because we have not earned any yet. If your business needs a specific standard — SOC 2, ISO 27001, a signed data processing agreement — ask on the call and we will tell you exactly where we are rather than show you a logo.

240

Every portal, every form, every WhatsApp, every inbound call.

$12,000

What the agency keeps, not the headline price of the unit.

30%

Your own estimate. Count the ones answered a day late as never.

On your numbers

864 enquiries a year go quiet.

If one in 50 of them was a deal:

$207,360

a year, closing with whoever replied first.

One in 50 is deliberately pessimistic, and it is the only figure on this page we chose. Everything above it is yours.

Questions we get on the call.

Answered here so the call can be about your desk instead.

Do we have to move off the portals we already pay for?

No. You keep every portal contract exactly as it is. Opranta sits behind them — enquiries arrive into one inbox, and the source that produced each one stays on the record all the way to the commission.

We already have a CRM. What actually changes?

Most brokerages have a database, not a desk — somewhere leads are stored after the fact. What changes is the first minute: the enquiry is answered, assigned by your rule and put in front of a named agent before anybody opens a laptop.

Will it message clients without us seeing it?

Only the first acknowledgement, and it is marked as automatic in the thread. Everything after that is your agent, writing in their own name, from a number the agency owns rather than a personal phone.

What happens when an agent leaves?

The conversation stays. Because the thread belongs to the agency, whoever picks the client up next sees every message, viewing and offer already on the record.

How long does it take to get running?

A working desk in days, not a quarter. We import your contacts and listings, connect your portals and your WhatsApp number, and set your assignment rules with you on a call.

What does it cost?

Per agent, per month, in your own currency, with no setup fee. The demo call ends with a written number for your team size — we do not quote before we know how many desks and which portals.

See it on your own leads.

Fifteen minutes, your portals, your team size — and a written price at the end of it.

No card, no contract on the call Fifteen minutes, about your desk